Image
Top
Click around

Gothenburg Symphony Orchestra

Helping promote the beauty of classical music to the people of Gothenburg.

 

This concept and resulting campaign was intended to promote sales of season tickets at GSO.

Using the idea of the concert hall chair as a metaphor for travel and adding the slogan ‘Let the music transport you’, this campaign rolled out across the west Sweden area to great success and resulted in a significant increase in ticket sales.